24k, 18k, 14k, 10k

By | Uncategorized

Gold: It’s all about the karat

The value of gold is increasing, making it more than just a piece of jewelry. It’s now an asset. 

When you’re shopping for a piece of jewelry, you may be looking for a specific style or design. But purchasing the right karat is just as important. Here are some tips to help you make a perfect choice. 

Gold: Know Your Karats

Gold karat (k): Gold is measured in karats with the maximum being 24. When a piece of jewelry is said to be 24 karats, that means it is pure gold, and 24 out of 24 parts of the metal is gold.  Important note: The karat (k) measurement for gold is different than carats (c) used for diamonds. Consider the following when selecting the gold karat (k) of your piece:

  • 24k gold isn’t recommended for jewelry as it bends easily and won’t retain its shape. It also scuffs easily and, because it’s prone to wear, will quickly look worn.
  • 18k gold is made of 75% gold, 25% alloy metal. 18 karat is less likely to provide any irritation for those with nickel allergies and it elicits a rich yellow hue. However, it is easy to scratch and expensive. 
  • 14k gold is made of 58.3% gold, 41.7% alloy. This karat is the most popular weight for engagement rings and other wearable jewelry. It’s durable, provides a great gold color, and is fairly affordable. 
  • 10k gold is the most durable and least expensive of all weights. At 41.7% gold and 58.3% alloy, the gold color is paler but is much more difficult to scratch or bend. However, due to the higher level of alloy, if you are allergic to copper, silver, nickel, zinc, or iron, it may cause irritation or outbreaks. 

Don’t Compromise.

Did you find the perfect piece, but you’d like it in a different karat? No problem. American Jewelry and Loan has an on-site expert jeweler that can create a piece to your exact specifications- using the karat of your choice at a fraction of the price of big box jewelry stores. 

Your custom piece (at the perfect karat) is waiting. 

It’s exactly what the industry doesn’t want you to know. 

Don’t forget, it’s also an investment that brings you cash when you need it. Your high-value jewelry can be used for pawn over and over again. That makes it a solid investment in style- and peace of mind. 

Engagement Rings

By | Uncategorized

Before You Pop The Question. Check out the latest trends.

Shopping for an engagement ring? We’re here for you with the latest trends (at a fraction of the price of traditional jewelry stores). So listen up. Here’s how you get your fiance her dream ring and still have enough money left over for the honeymoon!

Shop American Jewelry and Loan for the latest in engagement ring trends. 

Multiple Stone Rings

Three stone rings have grown in popularity thanks to Meghan Markle. This royal style usually has one larger center diamond accompanied by two smaller diamonds on each side. 

Asscher Cut

Vintage and art deco, this cut is described as an octagonal diamond with a square shape also sometimes called, ‘square-emerald cut.’ Originally made famous with Elizabeth Taylor’s 33-carat ring, this is the cut of Jessica Alba, Pippa Middleton, and Zoey Deschanel’s engagement ring too. 


Diamond sustainability is growing in popularity, especially with millennials or Gen Zs. It’s not hard to adopt this trend- and it’s affordable too. One way to do this is to use recycled, re-used, or reset diamonds. At American Jewelry and Loan, our on-site expert jeweler can make this trend come to life. Just ask! 


Diamond Alternative

Diamonds are the traditional choice for engagement rings, but the latest trend is gemstones. Check out this diamond ring with a gemstone halo. Stunning and unique. 


The Classics

You simply can’t go wrong with a beautiful setting and matching band. We carry a wide selection of rings in every style at every budget. And, because we also offer layaway, you can truly get the piece you’ve always wanted. Our inventory changes frequently, so visit often. Looking for something specific, let us know. Our expert on-site jeweler can set your perfect diamond ring.  


Engagement at Exceptional Prices

Purchasing an engagement ring, or having one custom-made, at American Jewelry and Loan is the smart choice for those seeking ‘wow’ without breaking the bank. It’s exactly what the jewelry industry doesn’t want you to know. 

Get more at American Jewelry and Loan. 



Scavenger Hunt

By | from Les Gold, from Seth Gold, Latest posts, Uncategorized

Finding High-Value Pawn Items

We all need some extra cash every once in a while.

And while some high-value items immediately come to mind (gold, jewelry, electronic), you may be surprised to find that you may have other items perfect for pawn. 

Join us in a scavenger hunt to find value in unlikely items!

The ‘70s are full of groovy items!

This decade gave us tie-dye, Star Wars, high-waisted pants, roller-skating.

Wait a minute… 

It’s time to check the closet and basement because your vintage items (50 years old or more) may be worth big money! These items are perfect for pawn. Start looking for:

  • Original Tupperware
  • Comics
  • Handbags
  • Lunchboxes
  • Magazines and cookbooks

Brush with Fame?  

Did you go to high school with a famous athlete or celebrity and have a yearbook with their signature? Take a stroll down memory lane too. (Bonus: pre-hashtags and texting). Did your yearbook have any of these? ASS: always stay sweet, KIT: keep in touch, or LYLAS: love ya like a sis. 

  • Kristen Bell: Shrine Catholic High School, Royal Oak
  • Jack White & Diana Ross: Cass Tech High School, Detroit
  • Eminem: Lincoln High School, Warren
  • Jalen Rose: Southwestern High School, Detroit

‘90s Toys. Shockingly Valuable

When toys are in great condition they can be worth great money. Time to raid the toybox!

  • Retired American Girl dolls (Molly and Samantha, for example)
  • Original Harry Potter books
  • Yu-Gi-Oh! Cards
  • Board Games: Mall Madness, ‘90s Trivial Pursuit, and more


Disney never goes out of style, but there are a few things that continue to grow in value.

  • Vintage Disney World or Disneyland park maps
  • Trading pins 
  • Original Buzz and Woody toys

Ready, set, go!

Start your scavenger hunt by looking around your house for valuable items you never knew you had.

Then, visit American Jewelry and Loan and pawn for instant cash!


Les Gold Emcees Corks & Forks Auction

By | Community Engagement, Detroit Love, Uncategorized

On Saturday, February 29, 2020, Les Gold was honored to host Winning Future’s high end auction at their annual Corks & Forks fundraiser. This was the fourth year that Les volunteered his time and talents for this event.

The mission of Winning Futures is to be an exemplary business-education partnership that inspires and prepares teens to be successful in a career through workforce preparation, life skills development, strategic planning, mentoring, and scholarship programs.

Les Gold and American Jewelry & Loan are proud to support this great cause.  If you’d like to learn more about Winning Futures, please visit their website at

Can’t Come In? Visit Our Online Stores!

By | Uncategorized

At American Jewelry & Loan, we strive to provide each customer with the best possible customer service – and that includes your online shopping!

We have a lot of fans and shoppers from around the globe that connect with us on a daily basis through our online shops on eBay and Etsy.  Jewelry, luxury handbags and hundred of unique items at discounted prices….and we’re always adding new stuff!

Shop with us on eBay here:

Shop with on on Etsy here:

Don’t see what you’re looking for?  You can always shoot us a note through email at [email protected]  We’d love to hear from you!

Happy shopping!

Les Gold is the honored recipient of a "Partner of the Year" award from Winning Futures.

Les Gold Honored Recipient of 2019 “Partner of the Year” Award from Winning Futures

By | Community Engagement, Detroit Love, from Les Gold, Uncategorized

Les Gold, founder & president of American Jewelry and Loan, is honored to receive a “Partner of the Year” award from Winning Futures, an organization who has been empowering high school students to succeed as adults in the workforce since 1994.

On May 15, 2019, over 300 students, staff, mentors, partners, and supporters gathered at the Winning Futures 25th Anniversary Awards Celebration. During the event, Les was recognized as Partner of the Year, along with Hamilton Chevrolet and Warren Consolidated Schools.

Les was named Partner of the Year for serving as emcee and helping to raise over 425,000.00 for the benefit of Winning Futures during their annual gala live auction fundraiser event, “Corks & Forks“.


Les Gold to receive "Partner of the Year" award from Winning Futures of Metro Detroit, MI.

Celebrating its 25th anniversary and presented by Lear Corporation, Winning Futures ( is a nationally recognized and award-winning expert in empowering high school students to succeed. Through their evidence-based and structured Workforce Prep program, students throughout metro Detroit are immersed in a four-year experiential curriculum that begins in tenth grade and continues through one year post high school. The program includes in-class mentoring, life skill development, goal setting, job readiness training, and career exploration. With help from volunteer mentors and partnerships with the business community, students are transformed into self-reliant, employable, and productive adults with defined academic and career goals, and highly desirable workforce skills. Since 1994, Winning Futures has positively impacted more than 49,000 students and awarded $1.9 million in scholarships.



American Jewelry & Loan now offers fast, easy online loan payments.

American Jewelry And Loan Bets On Digital

By | Uncategorized

American Jewelry and Loan now offers fast, easy digital loan payments. Customers may use a self-service kiosk at the Detroit store to pay loan interest, pay off their loan and pick up their items, or pay on items in layaway. These transactions may also be made online.

“People want convenience. People want to do their transactions quickly, so they can get on with their day.” said Seth Gold, co-owner of American Jewelry and Loan.

Read more at Crain’s Detroit.


We'll beat any online diamond retailer's price!

Shopping Online for a Diamond? We’ll Beat Their Price!

By | Business, Uncategorized

Purchasing a diamond is a big decision — by limiting your shopping experience to the internet, there is no chance to “try before you buy”. In order to see that diamond you purchase online, you have to buy it…which increases the risk of fraud or ending up with an expensive item that you are unhappy with.

Find a stone that you want to buy online?

American Jewelry and Loan will set an appointment for one of our GIA Certified gemologists to show you comparable diamonds and/or jewelry pieces that are similar to what you find at online retailers. We will match the published price on a like-for-like stone. In the rare circumstance that we are unable to find exactly what you’re looking for and you end up purchasing the stone online after a consultation with one of our jewelers, we will pay you $100 (just show us the proof of purchase of that original online stone with specifications including cut and clarity).