Looking for a pawn shop near you? American Jewelry & Loan is Detroit’s biggest and BADDEST pawn shop. The setting of truTV’s ‘Hardcore Pawn’ remains a full-service pawn shop that writes hundreds of loans a day.

With over 10,000 square feet of showroom space, American Jewelry and Loan offers the biggest selection of gold, platinum, diamonds and watches in Detroit- for half the cash you’ll pay at department stores! Whether you are looking for leading designer names or custom made, our certified gemologists will be happy to help you find exactly what you’re looking for.

While you’re here, be sure to check out our electronics department. If you’re looking for a big screen TV, Apple MacBook, Dell XPS, Chromebook, home stereo equipment or car audio equipment, our prices can’t be beat! We also have an enormous selection of designer purses, furniture, furs, power tools, hand tools, sporting equipment, antiques, and (of course) Pawn Gear and things that you’ve seen the Golds negotiate and buy on the show!

We are often asked about meeting Les or Seth.  The Gold family still manages the day-to-day operations of American Jewelry and Loan. One or all of them are working at the store nearly every day. However, with filming, appearances, managing the store, and other scheduling conflicts, it is impossible to guarantee that your visit will coincide with their availability unless you are part of a scheduled tour.

American Jewelry & Loan is where Detroit Cashes In! We pay MORE for GOLD, jewelry, electronics, game systems, sporting goods, luxury items, and MORE! Click here to see a full list of items we buy & pawn.